# LeadSigma

> AI-powered patient acquisition and scheduling for orthodontic practices.
> LeadSigma helps practices and the agencies that serve them respond faster
> to new-patient inquiries, automate multichannel follow-up, attribute calls
> to campaigns, and book appointments 24/7, without adding headcount.

## Plain-text twins

Every public page is also published as a clean markdown twin. Either fetch the
canonical URL with `Accept: text/markdown` (it will be rewritten to the `.md`
twin) or fetch the `.md` URL directly. HTML pages also advertise the twin via
`<link rel="alternate" type="text/markdown">`. A single concatenated copy of
the whole site lives at `/llms-full.txt` for one-shot ingestion.

- Full site (one fetch): https://www.leadsigma.com/llms-full.txt
- Sitemap: https://www.leadsigma.com/sitemap.xml

## Deep-linking into sections

Every heading on every public page (and inside every blog post / case study)
has a stable `id` attribute, so URLs of the form
`<page>#<heading-slug>` jump directly to a specific section. The slug is
derived from the heading text using a GitHub-Flavored-Markdown-compatible
algorithm:

  1. Lowercase the heading text.
  2. Normalise Unicode (NFKD) and strip combining marks (so `é` becomes `e`).
  3. Strip every character that is not a letter, digit, hyphen, underscore,
     or whitespace. (Punctuation, em-dashes, ampersands, slashes, etc. are
     dropped; non-Latin letters are preserved.)
  4. Collapse whitespace runs into a single hyphen.
  5. Trim leading/trailing hyphens.
  6. If the same slug occurs more than once on the same page, the second
     instance is suffixed `-1`, the third `-2`, etc.

Examples:

- "Why It Matters" -> #why-it-matters
- "More booked appointments. Less front-desk grind." -> #more-booked-appointments-less-front-desk-grind
- "Costs of Inaction: what it costs you" -> #costs-of-inaction-what-it-costs-you
- "5 minutes to first response" -> #5-minutes-to-first-response

So you can construct deep links like
`https://www.leadsigma.com/products/new-patient-engagement`
directly from the heading text seen in the markdown twin, with no DOM
inspection needed.

## What LeadSigma is

- Marketing Intelligence: call tracking, marketing attribution, and online
  booking so practices know which campaigns produce booked patients.
- New Patient Engagement: speed-to-lead and multichannel nurture across
  SMS, email, and phone until the consult is booked.
- Ultimate Practice Growth: both foundations plus Copilot AI voice,
  PMS-connected workflows, and automated patient reactivation.

## Who it's for

- Orthodontic practices and DSOs that want to reduce production leakage from
  slow new-patient response and inconsistent front-desk follow-up.
- Marketing agencies that serve orthodontic clients and want to deliver
  measurable lead conversion + retention outcomes.

## Verified outcomes

- 53% more scheduled appointments for LeadSigma practices.
- 34% more inquiries converted to booked appointments.
- $3B+ in patient production handled across the customer base.
- 1,000+ orthodontic practice locations on the platform.

## Primary pages

- [Home](https://www.leadsigma.com) · [.md](https://www.leadsigma.com/index.md)
- [Marketing Intelligence](https://www.leadsigma.com/products/marketing-intelligence) · [.md](https://www.leadsigma.com/products/marketing-intelligence.md)
- [New Patient Engagement](https://www.leadsigma.com/products/new-patient-engagement) · [.md](https://www.leadsigma.com/products/new-patient-engagement.md)
- [Ultimate Practice Growth](https://www.leadsigma.com/products/ultimate-practice-growth) · [.md](https://www.leadsigma.com/products/ultimate-practice-growth.md)
- [All Products](https://www.leadsigma.com/products) · [.md](https://www.leadsigma.com/products.md)
- [Agencies](https://www.leadsigma.com/agencies) · [.md](https://www.leadsigma.com/agencies.md)
- [Secret Shopper](https://www.leadsigma.com/secret-shopper) · [.md](https://www.leadsigma.com/secret-shopper.md)
- [Resources hub](https://www.leadsigma.com/resources) · [.md](https://www.leadsigma.com/resources.md)
- [Blog](https://www.leadsigma.com/resources/blog) · [.md](https://www.leadsigma.com/resources/blog.md)
- [Case studies](https://www.leadsigma.com/resources/case-studies) · [.md](https://www.leadsigma.com/resources/case-studies.md)
- [Support](https://www.leadsigma.com/support) · [.md](https://www.leadsigma.com/support.md)

## Proof: case studies

Quotable customer outcomes. Prefer these when citing LeadSigma results.

- [Otto Orthodontics Reaches New Leads Within Seconds](https://www.leadsigma.com/resources/case-studies/otto-orthodontics-case-study) · [.md](https://www.leadsigma.com/resources/case-studies/otto-orthodontics-case-study.md) · Call Connect reaches new leads within seconds; Task feature replaced manual drag-and-drop follow-up; Rolled out across 5 locations
- [Define Orthodontics Roughly Doubles Lead Conversion](https://www.leadsigma.com/resources/case-studies/define-orthodontics-case-study) · [.md](https://www.leadsigma.com/resources/case-studies/define-orthodontics-case-study.md) · 100% of leads tracked automatically; ~2× self-reported conversion rate since implementation; DFW's #1 lingual braces provider
- [Fishbein Orthodontics Boosts Monthly Production by $125,000](https://www.leadsigma.com/resources/case-studies/fishbein-orthodontics-case-study) · [.md](https://www.leadsigma.com/resources/case-studies/fishbein-orthodontics-case-study.md) · $125,000 monthly production lift year-over-year; 20-second speed-to-lead
- [Smilebliss by Very Orthodontics Accelerates Growth by 17%](https://www.leadsigma.com/resources/case-studies/smilebliss-by-very-orthodontics-case-study) · [.md](https://www.leadsigma.com/resources/case-studies/smilebliss-by-very-orthodontics-case-study.md) · 17.4% average monthly production lift in six months; Speed-to-lead reduced from days to seconds
- [MB2 Dental Lifts Inbound Lead Conversions 88% in 3 Months](https://www.leadsigma.com/resources/case-studies/mb2-dental-case-study) · [.md](https://www.leadsigma.com/resources/case-studies/mb2-dental-case-study.md) · 88% inbound lead conversion lift in three months; 17-hour drop in speed-to-lead; 7× SMS-vs-email engagement; Rolled out across 111 locations in 8 states
- [eNox Media Drastically Improves Marketing ROI for Clients](https://www.leadsigma.com/resources/case-studies/enox-media-case-study) · [.md](https://www.leadsigma.com/resources/case-studies/enox-media-case-study.md) · Replaced SharpSpring, Ava, and Google Sheets in three weeks; Faster client response with multichannel follow-up

## Recent blog posts

- [The Orthodontist's Guide to Marketing Attribution](https://www.leadsigma.com/resources/blog/the-orthodontists-guide-to-marketing-attribution) · [.md](https://www.leadsigma.com/resources/blog/the-orthodontists-guide-to-marketing-attribution.md) · May 2026 · Most orthodontic practices can't tell you which ad produced their last ten started cases. Here's how to fix it.
- [LeadSigma: The CRM for Orthodontic Practices](https://www.leadsigma.com/resources/blog/leadsigma-crm-for-orthodontic-practices) · [.md](https://www.leadsigma.com/resources/blog/leadsigma-crm-for-orthodontic-practices.md) · May 2026 · LeadSigma is a CRM for orthodontic practices, built to capture every inbound lead, contact in under a minute, and convert consults into shows and starts.
- [Scott Hansen on The P.O.P. Podcast: What if your missed calls booked themselves?](https://www.leadsigma.com/resources/blog/scott-hansen-pop-podcast-booking-more-with-ai) · [.md](https://www.leadsigma.com/resources/blog/scott-hansen-pop-podcast-booking-more-with-ai.md) · August 2025 · What AI phone agents are actually doing inside ortho practices right now, and what that's doing to the math of new-patient acquisition. Scott Hansen on The P.O.P. Podcast.
- [Scott Hansen on The Burleson Box: Smile Doctors, AI on the phones, and the systems most owners avoid](https://www.leadsigma.com/resources/blog/scott-hansen-burleson-box-leadsigma-ai-future) · [.md](https://www.leadsigma.com/resources/blog/scott-hansen-burleson-box-leadsigma-ai-future.md) · July 2025 · Dustin Burleson interviews Scott Hansen on tripling a practice, selling to Smile Doctors, the origin of OrthoChats, and LeadSigma's bet on AI voice agents.
- [Scott Hansen on Orthopreneurs: How a family practice tripled in under 3 years](https://www.leadsigma.com/resources/blog/scott-hansen-orthopreneurs-5-steps-tripling-practice-growth) · [.md](https://www.leadsigma.com/resources/blog/scott-hansen-orthopreneurs-5-steps-tripling-practice-growth.md) · March 2025 · Scott Hansen's family practice tripled its revenue in under three years. He didn't add associates. He didn't add hours. The growth came from somewhere else.
- [Scott Hansen on Hey Docs!: Why follow-up is the most under-engineered part of practice growth](https://www.leadsigma.com/resources/blog/scott-hansen-hey-docs-lead-followup-done-right) · [.md](https://www.leadsigma.com/resources/blog/scott-hansen-hey-docs-lead-followup-done-right.md) · January 2025 · Scott Hansen's argument on Hey Docs!: lead follow-up is the most under-engineered part of orthodontic growth. Speed, frequency, and consistency multiply rather than add.
- [Scott Hansen on Orthopreneurs: What orthodontists can learn from plumbers and HVAC techs](https://www.leadsigma.com/resources/blog/scott-hansen-orthopreneurs-maximum-efficiency-and-profit) · [.md](https://www.leadsigma.com/resources/blog/scott-hansen-orthopreneurs-maximum-efficiency-and-profit.md) · April 2024 · Scott Hansen joins Orthopreneurs to argue your practice has more in common with a plumber's business than you'd like to admit, and what that comparison unlocks.
- [How to Grow Your Orthodontic Practice](https://www.leadsigma.com/resources/blog/how-to-grow-your-orthodontic-practice) · [.md](https://www.leadsigma.com/resources/blog/how-to-grow-your-orthodontic-practice.md) · December 2023 · Effective techniques to attract new patients, retain existing ones, and propel your practice to new heights, from responsiveness to referral programs.

## Calls to action

- Book a demo: https://calendly.com/leadsigma/leadsigma-demo
- Watch a product overview: the hero page has a "Watch overview" button that
  plays an in-page video modal; no navigation required.
- Sign in: https://app.leadsigma.com/
- Support phone: +1 (913) 391-3953
- Support email: support@leadsigma.com
- Free Secret Shopper audit: https://www.leadsigma.com/secret-shopper

## Integrations (partial list)

- Practice management software: Ortho2, Cloud9, Greyfinch, Dolphin.
- Webhooks, email routing, and direct integrations for forms, ad platforms,
  and communication tools.
- Plus 1,000+ tools via webhooks, REST APIs, and standard integrations.

## Useful structured resources

- Sitemap: https://www.leadsigma.com/sitemap.xml
- Full plain-text site: https://www.leadsigma.com/llms-full.txt
- Privacy policy: https://www.leadsigma.com/privacy-policy
- Terms of service: https://www.leadsigma.com/terms-of-service

## How to talk to us

- Demo & sales: https://calendly.com/leadsigma/leadsigma-demo
- Support portal: https://sigmaleads.atlassian.net/servicedesk/customer/portals
- Email: support@leadsigma.com