Finally understand the results of your marketing.
Sound familiar?
Month-end numbers meeting. You spent $3,000 on Google Ads, a school sponsorship, and a mailer, and 27 new patients started treatment. When you ask which dollars actually brought them in, the room goes quiet: the front desk logged almost every one as “Google.” So next month you fund everything again, because nobody can prove what worked.
Marketing Intelligence pairs call tracking, marketing attribution, and a self-serve online booking widget so you know which campaigns produce booked patients, and stop funding the ones that do not.
Book a DemoCall tracking and recording
Local numbers and dynamic routing across every channel so each conversation is matched to its marketing source.
UTM / ad-source attribution
Tag paid and organic sources so leadership sees which campaigns produce booked patients, not just clicks.
Lead-to-patient dashboard
Follow the path from first touch to schedule, show, and contract with reporting built for orthodontic growth.
Self-serve online booking
A booking widget tailored to your team so prospects can schedule while attribution still stays intact.
Of leads tracked automatically and matched to the PMS
In patient production handled across LeadSigma practices
Practice locations running on LeadSigma
Self-reported conversion lift at Define Orthodontics
Define Orthodontics Roughly Doubles Lead Conversion
How Define Orthodontics, DFW's #1 lingual braces provider, went from no lead system to 100% automatic tracking and a self-reported ~2× conversion lift with LeadSigma.
Read the case studyPair with New Patient Engagement
Perfect follow-up on every new patient opportunity: speed-to-lead and nurture sequences. Run both foundations together when attribution and follow-up are both loud pains.
Frequently asked questions
- How do I know which marketing brings in new patients?
- Marketing Intelligence uses call tracking, UTM and ad-source attribution tagging, and a lead-to-patient attribution dashboard so you can see which campaigns produce views, schedules, shows, and contracts, then invest in what works.
- What is call tracking for orthodontic practices?
- Call tracking assigns local numbers and dynamic routing across every channel so each inbound call is matched to its marketing source. Combined with PMS matching, you get true marketing ROI instead of vanity metrics.
- Does Marketing Intelligence include online booking?
- Yes. A self-serve online booking widget is included so prospects can schedule on their own terms while every booking still flows into your attribution and follow-up workflows.
Further reading
Call Tracking
Call Tracking Software for Orthodontic Practices
How to attribute phone calls to specific marketing campaigns, capture online and offline touchpoints, and use call analytics to optimize lead generation ROI.
Read more
Marketing
The Orthodontist's Guide to Marketing Attribution
Most orthodontic practices can't tell you which ad produced their last ten started cases. Here's how to fix it.
Read more
Orthodontic Practice
LeadSigma: The CRM for Orthodontic Practices
LeadSigma is a CRM for orthodontic practices, built to capture every inbound lead, contact in under a minute, and convert consults into shows and starts.
Read more
Lead Management
The Ultimate Guide on Inbound Lead Responsiveness
Inbound lead responsiveness (speed, channel, and follow-up cadence) and why the first ten minutes after an inquiry decide whether the deal closes.
Read more
See it with your own numbers.
30 minutes with a growth specialist. Bring your lead sources; we'll walk through your conversion math. No pressure.
Book a Demo